Every great achievement begins with an idea written down and the determination to never give up. The #NeverDropYourPen platform embodies this truth by sharing inspiring stories that highlight the importance of persistence. Since 2019, we have created aspirational content that reminds us that a pen is more than just a tool—it’s the first step toward turning dreams into reality.
BIC Stationery encourages everyone to keep writing, to push through setbacks, and to stay on the path to success. Because the key to achieving greatness is resilience—and it all starts with a pen in hand.